B&Co.

Our client sought our expertise to supercharge their social media presence, strategically leveraging channels for targeted product launches. Their primary objectives? Amplify brand recognition, expand their follower base, drive traffic to their TikTok page, all while boosting website visits. Our mission? Elevate brand visibility, ignite engagement, curate dynamic content, and cultivate lasting brand-customer connections.

We began by conducting an extensive social audit and competitor analysis, laying the foundation for defining our content pillars. These pillars formed the backbone of our content strategy, inspiring a multitude of innovative concepts. By refining the client's tone-of-voice, we successfully captivated the desired audience and cultivated a thriving community. Leveraging content, we significantly grew their TikTok following, strategically aligning with each collection launch and collaborating with user-generated content creators from key global regions where the Bismarck and Co customer base thrived.